ATLAS ROW:
Fractional Chief Growth Officer for venture-backed startups.
Atlas Row is a fractional Chief Growth Officer practice for venture-backed startups . I help founders land the partnerships and revenue that compound the work venture funding made possible, using creative, AI-powered strategies that let small teams reach ten times the targets a traditional commercial org could.
I am an AI-native operator with 15 years of revenue experience across enterprise tech, ecommerce, and consumer brands. Salesforce, Relativity, CEO of Elizabeth James The Label, and founder of Motette, the premium bamboo sleepwear brand I scaled from zero to Macy's, Bloomingdale's, Nordstrom, Dillard's, and 100 boutiques in 11 months as the sole employee, leveraging AI end to end.
I do not advise from the outside. I embed deeply with your founder and leadership team from day one, operating as a true partner. I bring C-suite strategic thinking, a creative eye for unconventional opportunities, and the personal credibility that opens doors small teams cannot open alone.
I land partnerships and sales through creative, AI-powered strategies. Embedded with your founder and leadership team from day one.
What I Deliver
Three pillars. One operating model. AI woven through every layer.
Partnerships. The highest-leverage growth channel most startups under-invest in. Fortune 500 BD, strategic alliances, co-marketing, integrations, and channel partnerships for tech. Brand collaborations, capsule launches, artist and creator licensing, white label channels, co-branded products, and creator-led commerce for consumer. Founder-to-founder partnership pipelines across both. The deals that compound your growth.
Sales. Enterprise buyer pipelines, B2B sales motion design, AmLaw-tier and Fortune 500 client motions, and AI-native prospecting engines for tech. National retail and wholesale doors, department store buyers, premium specialty retail, and boutique networks for consumer. The revenue that proves the model.
Sales Coaching & Enablement. The internal capability I build inside your team. Buyer profile development and ICP refinement. Discovery call and demo coaching. Negotiation skills training. Sales motion design and AI-native playbooks your reps actually use. Built on 15 years of enterprise sales experience, including Salesforce (BDR of the Year, MVP AE of the Year, 5 promotions in 6 years) and Relativity (110%+ quota every year with AmLaw50 clients).